5 Ways to Build a Downline

by : Natalie White

We all know that joining an affiliate program is worth absolutely nothing unless you have a significant sales force under your belt to promote it and build your income... You join a program, you get a replicated website with your affiliate info, they give you ads to promote, and all that good stuff...

You're all excited (you're going to get some money!), but what now??? It's like giving you an arsenal of weapons, but then leaving you in a gigantic field, telling you to go get them!!! Get whom? Go where and How? OK! You start running in all directions, getting tired by the minute.

The Internet can be the most confusing and distracting place you will ever be in... what you need is guidance and focus.

Downline building is a numbers game... A lot, and I mean ALOT of affiliates who signup will do nothing short of nothing, really! 5 to 10% of all signups will actually do what it takes to succeed... The rest, well, they signup and wait to earn money while doing nothing. So when I say it's a numbers game, I mean the more you recruit, the more chances you have of finding diamonds in the rough...

I will give you 5 ways to start building your downline empire...

1. Advertise in Ezines

Find Ezines or Newsletter directly related to what you're advertising. If you're advertising a Home Business Affiliate Program, find Ezines that are related to Home Business Opportunities, since it's readers subscribed to be informed of money making opportunities. Remember to keep track of your advertisement's performance, so you can weed out the ezines that are not providing a good response.

2. Pay-Per-Click

PPC is a great way to bring in affiliates. By bidding on a particular keyword or phrase, you can target exactly the people wanting to register to your affiliate program. Well researched keyword bidding can turn out to be your best investment ever, if you know how... There are many good books on the subject. There's one called "PPC Dynamic" in the "Promotion Guide" Section of my website for FREE (see resource box for address), if you need to refer to it.

3. Guaranteed sign-ups

Another great tool... you pay for the amount of signups you want. They cost a little more, but in my opinion, they're worth it... You can buy 25 signups for $15-$20, but you need to have a great follow-up email sequence to motivate them and give them the support they need to succeed.

4. Writing articles

What's better then look like an expert in your field... You need to "Brand" yourself to the marketing world. By writing articles related to your market, you will be perceived as a super-affiliate. Explaining some aspects of affiliate programs and their benefits, you entice people to listen to what you have to say. They see your name and recognize you, and come to trust you.

Once you write your articles, submit them to Articles Directories where Internet Marketers can go and grab your articles for their Ezines. Hey! FREE advertising!

Note: Be sure to include a resources box at the end of your articles telling people who you are, what you do and where they can find you.

5. Signature files

Another free way to advertise... Viral Marketing... At the end of every email you send, include a one or two liner, plugging your affiliate program or a free book leading them to your promotion website. You just can't image how far an email can go without any effort whatsoever.

** Well, there you have it... these 5 ways are not the only ways, but they are the ones I use, and am most satisfied with.

One more thing you need to do... Give your tips and techniques on how to promote to your downline... It's called "Duplication"... If you help them succeed, then and only then, will you be successful. Be there for your Downline, and it will reward you in many ways! :-)

To your success...