Mazda and German Watch Maker to Collaborate

by : Kraig Johanssen



German watch manufacturer Sinn Spezialuhren Frankfurt in conjunction with Japanese automaker Mazda is currently developing a limited edition watch chronograph that will be available at European Mazda dealers, beginning in Mid-August with a retail price of â‚?1.490 or $2.000.

Mazda says that the Chronograph's design was inspired from several Mazda models - for instance the rounded square theme of the watch that appears as a design motif in the air intakes, tail lights and door handles of the Mazda MX-5.

Mazda's vehicle design also appears in the chronograph's band with its butterfly buckle which is made of silicon rubber and has the same tyre profile as the Mazda Hakaze. The Mazda Hakaze is the latest Nagare design study created by Mazda's European design team and shown at this year's Geneva Motor Show.

At the helm of the watch's design is Hasip Girgin, Assistant Chief Designer at Mazda's European Research and Development Center. "It was a challenge," Girgin admits, "because I wanted to give the chronograph a unique design with instant appeal. I worked for over a year to find a watch design that would express the same kind of sensuality found in our cars.

This isn't the first time however that Mazda (also maker of top of the line ) and Sinn Spezialuhren Frankfurt have cooperated. The two companies have already joined forces twice before to create limited edition watches - the MX-5 NC model and the Sinn 303 RX-8. While the first projects were customised versions of original Sinn models, the new chronograph was completely designed by and for Mazda.

Technical data

Movement:


  • Valjoux 7750, chronograph of chronometer quality (top)

  • Mechanical lever escapement with self-winding mechanical movement

  • Precision regulator

  • 25 ruby jewels

  • 28800 semi-oscillations/hour

  • Incabloc shock protection system

  • Antimagnetic to DIN 8309

  • Shock protection system to DIN 8308

  • Quick change of date

  • Power reserve > 46 hours

  • Chronograph (stopwatch function/measurement capacity: 12 hours)


Display:

  • Luminous hour and minute hands

  • Luminous indices at 3 and 9 o'clock on the dial

  • Date display in a window

  • Centrally positioned second stop hands displaying seconds, minutes and 12-hours.


Casing:

  • Satinised stainless steel DIN material grade 1.4435

  • Screw-on casing back engraved with limited edition number

  • Screwable crown

  • Sapphire crystal glass with dual-sided anti-reflection coating

  • Water-resistant to DIN 8310

  • Pressure-resistant up to 10 bar = diving depth of approx. 100 m

  • Lug width: 22 mm


Strap:

  • Silicon rubber strap with Mazda Hakaze concept car tyre profile

  • High-quality butterfly clasp with elaborate engraving