To arrive in Motorrad showrooms this month (July) is one of the more interesting new motorcycles of recent times, the BMW's HP2 Megamoto.
Some manufacturers such as Ducati have developed 1000cc plus uber motards as motard motorcycles have grown its importance in the industry and market share. And now here comes the most inexorable and single-minded street bike BMW Motorrad has ever produced. The legendary Boxer-twin powerplant pumps out an admirable 113 bhp with an impressive 115Nm of torque. Built with some remarkably one-of-a-kind composite and metallurgical materials for a street bike, the Megamoto weighs in at just 179kg. It therefore gives the bike a mightily impressive, arm-wrenching power to weight ratio.
A key goal for BMW engineers has been to deliver pure character that is full of performance throughout the Megamoto's concept and design phases.
As with chassis components, no expense has been spared to ensure captivating handling and unyielding road holding. A completely adjustable, top of the range Öhlins shock absorber assures consistently stable rear-end feedback, while accurate steering is achieved with robust, upside-down 45mm Marzocchi front forks. The Megamoto achieves both sensitive and responsive steering, and at the same time maintaining maximum high speed stability along with the hand-built trellis frame chassis.
According to Tony Jakeman, BMW Motorrad's Marketing Manager, the Megamoto has been designed and built for those riders who really want to be different and desire a top-end, high-quality motorcycle that has class a leading performance, which is fast, fun and innovative. He also said that the bike typifies BMW Motorrad's brand metamorphosis to producing an ever more diverse range of premium performance motorcycles that appeal to expert and enthusiast riders.
Priced at UKP12, 595, the HP2 Megamoto will be launched at dealers in July.
About BMW
Along with its automotive concerns, the BMW Group is composed of the development, production and marketing of automobiles, and motorcycles. It is also into financial services.
The BMW Group is the sole car maker in the world to pursue a purely premium strategy for all market sectors covered by its brands, from exclusive smaller cars to top-of-the-range luxury limousines. Its car brands include BMW, MINI and Rolls-Royce Motor Cars. The Group also manufactures quality BMW 318 parts.
As to motorcycles, BMW also uses "premium" as the key word. The Group's strategy is to develop and build the best motorcycles, set standards in connection with technology, environmental protection and safety, and provide outstanding customer service in the pre- and after-sales phases.
The Group also perceives financial services as a key factor for success in today's mobile world. It provides financing and leasing, asset management, dealer financing and company car pools services.
Other business interests include insurance (Bavaria Wirtschaftsagentur GmbH), IT consulting and systems integration (Softlab GmbH).
