What To Look For in an MLM Opportunity

By: Joe Bingham

There are a lot of MLM's, and everyone's is the best, right? So,
what aspects of an MLM business are the ones that count?


One crucial aspect that many MLM's completely overlook is the
actual products the business is selling. That's one extreme difference
between many MLM's and traditional business, yet should it be?

A lot of MLM companies focus very little on their products. Instead,
the biggest money maker and focus is placed upon referring new
recruits. There is nothing wrong with building a large downline and
making money this way, but why not focus on strong products as well
that will lead to further commissions resulting from your downline
sales force? As well, some who do not recruit well may make more
sales from the products your business offers. In a recruit only
oriented MLM with poor products, you are only stifling your income


With good products, you also have a better recruiting tool. Instead
of always throwing out the typical ads about the money making
potential of an MLM, use your products to bring in leads.

Front end sales, on good products, will interest many in joining your

If you build a good customer base with what you are
actually selling, this can become a good base for leads on joining you
in business. If they use, recommend, or believe in the produces first,
they will be more likely to be interested in the business for
themselves. This will also give you a better reputation and sales
record to exhibit to others coming in with interest in the MLM side of
the business.


Many businesses focus solely on those new to the Internet and
MLM. Others are too complicated or not understood by newbies
and are best targeted at those with previous sales experience.
However, why not cater to both markets? How much harder would
it be to write a different sales page for the MLM newbie? It could
still lead to the same system, just offer further explanations, on a
separate page, that would bore the experienced marketer but be
beneficial to them.


Follow up is crucial to any Internet business, and that traditionally
means auto responders. Follow up emails keep the opportunity or
product fresh in interested parties' minds, continually offer the chance
to go back to your sales site for another look, and allow you to
provide additional information, and personal or downline


Another, and again often overlooked aspect of a good MLM
opportunity is YOU. No system is so totally automated that it won't
take your personal involvement, or at least cannot be improved by
your personal involvement. Sales sites can be compelling. Auto
responders keep contact for you automatically. Still, nothing beats a
personal story and personal contact. Use your automated tools, but
never be afraid of a personal email or phone call if the slightest
chance comes up.

MLM's are not all created equal. Don't fall for the traditional 'get
rich' hype. Demand to know how a business will work for youFree Reprint Articles, and
how you can make it work for yourself. Consider all the aspects and
look for those that will give you the best advantage.

"Who Else Wants A "Real World" MLM Formula?"
Check out this Free Report from Michael S.L Bombard.
The 'If-I-Tell-You-I-Have-To-Kill-You' Insider Secrets...
Click: mailto:profit-tactics@infogeneratorpro.com?body=B1

Multi Level Marketing

» More on Multi Level Marketing