Are You Making These Direct Mail Mistakes, 6 Direct Mail Tips
by: wayne60618.
Direct mail is a lot like blackjack. To win a blackjack you need to be aware of the odds at all times and play so that you are maximizing your chances to win while minimizing your risks. The same is true with direct mail. Direct mail is...
How To Write Direct Mail That Really, Really Works!
by: Julia Hyde.
So, you have something you want to sell. It may be a product, a service, or a cause. It could be a membership, a subscription, or a motor car. It might be paper, health products or the idea that the humane society or the Alzheimer’...
Choosing The Direct Mail Format Thats Right For You
by: benjamin.
You could choose between different direct mail formats: a self-mailer, a postcard and a letter. Or you could send out a catalog, a direct mail package, a buckslip, an email or an unaddressed flyer. Some people might sing the praises of one...
How Not to Succeed with a Direct Mail Campaign
by: leesmithmeister.
There are two deadly words in marketing: "by committee". As a professional marketer, I tend to avoid inviting the entire management team to comment on or participate in my advertising and communication planning.There's a really good reason...
Effective Direct Mail Campaigns
by: Gordon_petten.
It is not that difficult to have an effective direct mail campaign that draws in customers both new and old. It only takes a little bit of work to create an effective system for your company. The first and most important concept to make su...
How To Successfully Do Direct Mail Marketing
by: khemal.
Direct mail marketing has been shown to be effective in reaching customers. This method is so effective that it's been around for centuries. And I'm sure you have experienced it personally since I'm sure you've gotten many direct mailing i...
How To Use Direct Mail Marketing To Your Advantage
by: seikoo.
Direct mail marketing has become more and more popular over the past couple of years. Companies have been searching for direct marketing solutions that help to grow their business for the cheapest amount of money possible. Direct mail ma...
Writing direct mail that really, really works
by: Julia Hyde.
So, you have something you want to sell. It may be a product, a service, or a cause. It could be a membership, a subscription, or a motor car. It might be paper, health products or the idea that the humane society or the Alzheimer’s as...
Direct Mail Marketing Advice
by: David Poulos.
Despite postal increases, paper price increases, regulations tightening for security and machineability reasons, direct mail is still the most effective way to reach a defined large scale audience, build sales and brand awareness, and mov...
Direct Mail Marketing Tips
by: David Poulos.
Despite postal increases, paper price increases, regulations tightening for security and machineability reasons, direct mail is still the most effective way to reach a defined large scale audience, build sales and brand awareness, and mov...
Real Estate Marketing, Do You Use Direct Mail?
by: Barrett Niehus.
p>Prospecting for leads is by far the most difficult part of being a Realtor or small business professional. In fact, lead development is by far the most expensive and time consuming aspect of your job. However, you level of success in ...
Direct Mail Marketing Now As Easy As Email
by: Michael Lemm.
Is the United States Postal Service (USPS) a marketing innovator? As it turns out, the kind folks in the blue shorts are in fact making it easy for even the smallest business to duke it out with their biggest competitors by usi...
Internet Direct Mail Is Different: 14 Things To Remember
by: Aran Kay.
Internet Direct Mail (IDM) and Traditional Direct Mail (TDM) both have the same goals in mind. They are to generate leads or orders.
However, marketers need to respect that online media and print media present different hurdl...
3 Ways To Save Money With Your Direct Mail
by: visionofsuccess.
One of the best ways to market your business continues to be using direct mail. There's just something about receiving a postcard or letter in the mail that motivates people to take action. Yet times are changing. Even though direct mail c...
9 Easy Steps to Direct Mail Success
by: jfabate.
Many businesses use direct mail as a method of acquiring new customers. Your mailing piece must be well written to achieve the type of response that will make the effort worthwhile, especially financially, since postage and printing costs...
